Consumed : how global brands got us hooked on plastic

Chaudhuri, Saabira2025

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Summary

Over the past seventy years, McDonald's, Coca-Cola, Procter & Gamble, Unilever and other consumer goods makers have harnessed single-use plastics to turbocharge their profits. They've poured billions of dollars into convincing us we need disposable diapers, cups, bags, bottles, shampoo sachets and ultra-processed foods. We were never clamouring for any of this. But this shift towards disposability has fundamentally transformed our daily habits. Think of toddlers kept in disposable diapers for far longer than their parents wore cloth, our obsession with bottled water and our insatiable appetite for convenient snacks and coffee. While at first we shaped plastics, somewhere along the way, plastics took over and began shaping us. Like any addiction, our plastic habit has consequences. In investigating how we got here, 'Consumed' arms us to make better decisions about where we go next.